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The Role of Strategic Narrative in the Times of Change

The Role of Strategic Narrative in the Times of Change

by Maja Šotra | Oct 28, 2022 | Communication

Purpose-Driven Business What heralds a company, as well as the individuals relevant to it, through the fog of uncertainty of change, is the purpose. Today, more than ever, CEOs are required not only to properly embody the purpose they carry for their businesses, but...

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